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Safe Makeup What Expecting Mothers Need To Know

Safe Makeup What Expecting Mothers Need To Know

Does safe makeup exist? Are you an expecting mom to be? In this article I give you the tips you need to know to keep you and baby safe during your pregnancy from harmful ingredients.

What a lot of expecting mothers may not realize is that what you put on your skin is equally as important as the type of foods you eat.

Detoxify Your Beauty Routine

When you think about having a baby, changing up your makeup routine may not be high on your list of priorities.

Where To Start?

Where does my beauty routine come in, you ask? The truth is, there are all sorts of chemicals in our beauty products that all women, especially pregnant ones, should be concerned about. Contrary to popular belief, when we apply products to our skin, they don’t just sit there and make us look pretty.



Largest Organ Is Your Skin

The skin is the largest organ of the body. It acts as a transport system. That means anything applied to the skin gets absorbed into the body.  These products then have the ability to cause a variety of issues, allergies and a variety of more serious things. I know. I couldn’t believe it either!

That being said, in order to remain as safe as possible, pregnant women should be mindful of the ingredients in their beauty products.

Safe Makeup What Expecting Mothers Need To Know


“Come again?…You’re telling me cosmetics can have what effect on my baby?”

Here Are Some Ingredients To Watch For

Parabens (sometimes labeled as methylparaben or propylparaben) are often used as makeup preservatives and have been linked to birth defects, reproductive problems and miscarriage. Eek!

Formaldehyde (also called hydroxymethylglycinate, methenesmine and DMDM-hydantoin) is another skincare preservative that can cause breastfeeding babies to experience allergies and allergic reactions.

Diazolidinyl urea, phenylmercuric salts, acetate and nitrate are all compounds of mercury that have been found in mascara. (Are your eyes starting to hurt now too?)

Oral retinoids (including Retin-A, Tazorac, Differin, retinol and retinyl) are used to fight wrinkles, but have been known to cause birth defects as well.

Phthalates (also referred to as diethyl phthalate) are chemicals used to help cosmetic fragrances stick to your skin and have been responsible for altering hormone levels–as if there weren’t enough mood swings to deal with already.

Petroleum-based products (otherwise known as crude oil, propylene glycol, mineral oil, paraffin, isopropyl alcohol and petrolatum) are used to lock moisture against the body, but can also irritate sensitive baby skin.

Artificial colors (especially Red 28 Lake Aluminum, Acid Yellow 23 Lake Aluminum and CI 75470) may give off a nice pigment, but are believed to be toxic. In fact, traces of lead have been found in some red lipsticks (sorry ladies!)

What The…

I know what you’re thinking. How can the beauty industry get away with this? Well, it turns out that there are very few regulations on personal care products in the United States.

Other countries are actually much stricter when it comes to cosmetics.

To put things into perspective, approximately 1,300 cosmetics have been banned from The European Union over the years, whereas the FDA has banned only 11 in the U.S.

On top of that, a number of U.S.-based skincare companies modify their ingredients in order to sell them to other countries with stricter guidelines.

Paraben Free Makeup

The obvious solution here would be to read product labels to figure out if any of these chemicals are used in your cosmetics.

Of course, I’d agree that’s a great place to start. However, to complicate things cosmetics companies in the U.S. aren’t required to report all of the ingredients on their labels.

That means there will always be a mystery attached to what you are purchasing, unless you research what you are buying and who you are buying from.


How can the beauty industry get away with this?


The good news is that clean beauty products are growing more popular and readily available every day. Clean beauty typically means the products are free of toxins and harmful ingredients.

Many brands also offer vegan , natural and gluten free ingredients, like we do.

I realize this can be daunting at first, but plant-based beauty products are just as glamorous and effective as traditional ones. The stores out there are full of products with some seriously sketchy ingredients.

You don’t want to apply a by-product of crude oil to your face every day, now do you?

Safe Makeup What Expecting Mothers Need To Know

How Safe Is Safe Makeup

Motherhood is about doing what’s best for you and your child. I know we all have our trusted favorites, but is it really worth risking your wellness to wear a synthetically derived, paraben laden lipstick? Of course not.

We’re Here To Help You

We’ve gone ahead and taken all of the junk out of our makeup and skincare assortment. Please don’t worry about dissecting our ingredients and intentions, games just aren’t our thing.

We mean what we say and say what we mean.

However, as with everything throughout your pregnancy always thoroughly discuss any ingredient or allergy questions or concerns with your doctor.

Our products are nontoxic, vegan, cruelty-free, gluten-free, organic, all natural and safe for you and your baby.

You have enough to plan for with your little one on the way, so make things easy on yourself and indulge in a new skin care and makeup routine today.


Dina Altieri